YouTube creators as influencers
Does your video strategy revolve around YouTube creators as influencers? If it’s not, then it totally should! Here’s why. In a world where viewers have total control and an ever-growing array of content to choose from, traditional primetime has been replaced by personal primetimes — …
Foursquare Attribution expands to measure offline foot traffic
It’s Foursquare Day today (4²=16, get it?) — and it’s only right we spread some buzz the location-based app has come up with recently. The offline foot traffic from the billboard ads, ROI of which you always wanted to measure, can be as well tracked …
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